JVCKenwood is a leading developer and manufacturer of consumer electronics and communications equipment
What I did
Branding
Art Direction
Graphic design
Viking VP8000 public safety radio
JVCKenwood was launching their most advanced public service radio — the Viking VP8000 — and needed support with the product launch. The awareness campaign kicked off at the APCO International Annual Conference & Expo — the premier event for public safety communications officials.
I led the creative for the campaign which included designing exhibit signage, print and digital advertising assets and social media support.
Rugged. Reliable. Ready to Serve.
A banner for the exhibit hall entrance and column wraps for the floor at the 2023 APCO International Annual Conference & Expo to promote their attendance and drive traffic to their booth.
An ad in the 2023 APCO International Annual Conference & Expo event booklet promoting the VP8000 and their attendance.
Digital template tiles for Google Ads and social media.
OOH digital advertising to promote brand awareness of the VP8000 public safety radio to police and fire organizations.
